Beer and Big Data
Data Analytic doesn't have to be complicated, or be too big to manage; what you need is to have the relevant data for the decisions you want to make.
This pub business is a perfect example of how quickly data supported decisions can be implemented and immediately start to make a real difference. When the underlying data of the business is presented in digestible formats fit for human consumption, the solutions become obvious. The trick is to use technology (but not over complicate things) to help us see those patterns that we could not track before.
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